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HindustanTimes Sun,28 Dec 2014

TRADE REPORT: Rani Mukerji's Aiyyaa disappoints at the BO

Hindustantimes.com  New Delhi, October 13, 2012
First Published: 18:38 IST(13/10/2012) | Last Updated: 18:54 IST(13/10/2012)

Rani Mukerji's comeback film Aiyyaa collected a meagre Rs. 2.75 crore at the box office. The movie opened to a mixed critical response on Friday and hasn't shown promise at the BO yet.

"As per early estimates Aiyyaa had an opening day collection of about 2.75 Crores. The movie had opened to very poor shows in the morning but somewhat picked up slowly towards the end of the day," reports Koimoi.com.

Good show in Maharashtra
"Aiyyaa did somewhat good in Maharashtra coz of the Marathi connect in the film but collections remained poor in other parts of the country," added the website.

CRITICS' TAKE

Critics verdict: Watch Aiyya just for Rani
Aiyyaa is a desi film at heart. The first half seems stretched. Many might find its loud, outré storytelling style somewhat difficult to comprehend. Rani is a complete natural and glides through her part with brilliance, feel critics. REVIEWS INSIDE

AiyyaaHT's review: Aiyyaa
Aiyyaa is a bewilderingly odd film.  In 2009, writer-director Sachin Kundalkar made a film called Gandha, which consisted of three short stories. Here he adapts one of these stories about a girl with a heightened sense of smell. ANUPAMA CHOPRA'S TAKE

MORE ON AIYYAA
Bollywood Preview: Aiyyaa
Hours before the film releases and a day before the reviews appear, here’s what you can expect from this week’s release(s)…  PREVIEW INSIDE

Aiyyaa not woman-centric: Rani Mukerji
Actress Rani Mukerji has a meaty role in Aiyyaa but feels it wouldn't be right to call it a "woman-centric" film. She says it is more of a simple love story. INTERVIEW INSIDE

Music Review: Rani Mukerji's Aiyyaa
Last seen in No One Killed Jessica, Rani Mukerji is returning to silver screen with quirky romantic-comedy Aiyyaa opposite southern star Prithviraj. REVIEW INSIDE

TRAILER: Rani returns with Aiyyaa
After delivering a stupendous performance in No One Killed Jessica, Rani Mukherjee returns with Anurag Kashyap's Aiyyaa. Does she impress? Well, the actress is seen in a fresh avatar as a Marathi girl but if we go by the promo, she could have avoided overacting in some sequences. TRAILER INSIDE

PHOTOS: Rani does a Vidya in Aiyyaa
Rani Mukerji's loud look from the movie Aiyyaa reminds us of Vidya Balan in Dirty Picture. Is Rani trying to ape the contemporary actress? PIC INSIDE

Now Rani does lavani item song in Aiyya
After Katrina Kaif and Vidya Balan, it's Rani Mukerji's turn to do a lavani item number. She has done it in Aiyya and the song has been choreographed by Vaibhavi Merchant. MORE

Aiyyaa shot majorly in J J School of Arts campus
People will be surprised to know that more than half of the shooting of Rani Mukerji's next film Aiyyaa was done in the premises of the prestigious J.J School of Arts in Mumbai. READ MORE

Rani pays tribute to favourites
In her upcoming film Aiyyaa, Rani Mukherji will fulfil a long-standing desire. She will pay tribute to three leading ladies of the ’90s — Sridevi, Madhuri Dixit and Juhi Chawla. STORY INSIDE


LATEST ON RANI

Rani Mukherji’s spot boy turns singer
Rani Mukerji’s spot boy, P Amose, recently came to the rescue of Aiyyaa’s makers. A few weeks ago, the actor was brainstorming with music director Amit Trivedi, lyricist Amitabh Bhattacharya and director Sachin Kundalkar. READ MORE

Are Rani Mukherji and Aditya Chopra married?

Are they seeing each other? Will they marry? When will they marry? Anyone who’s even faintly interested in the gossip that emerges from Bollywood has been wondering about the relationship between actor Rani Mukerji and media-shy filmmaker Aditya Chopra for many years. GOSSIP INSIDE

Rani Mukherjee not interested in doing movies with dark themes
Actress Rani Mukherjee, who has teamed up with director Anurag Kashyap for his home production venture Aiyyaa, said here today that she is not interested in doing movies with dark themes. STORY INSIDE

(With inputs from Agencies)



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