PETA has launched a billboard campaign against Kim Kardashian, slamming her love for fur coats.
The Keeping Up With The Kardashians favourite has regularly been spotted wearing such jackets this year, despite already being chastened by the group, who named her their worst dressed person of 2010, the Daily Mail reported.
In addition to the adverts, the animal rights organisation has also attacked the 31-year-old on their website.
“Kim knows that animals on fur farms are beaten, electrocuted, and often skinned alive,” PETA Senior Vice President Lisa Lange said.
“We’ve explained it to her, and she’s watched a video expose that was filmed inside fur farms.
“When Kim is ready to put an end to her relationship with fur, PETA will be happy to take her discards and donate them to the homeless,” Lange added.
Ironically, the estranged wife of basketball journeyman Kris Humphries had turned out to support a PETA campaign poster against fur, which featured her sister Khloe earlier this year.