Katrina Kaif is all smiles at the launch of Blackberry Curve 9220.
"And to carry this brand persona a step ahead, we could think of no one better than Katrina Kaif," he said in a statement.
Katrina will feature in TV commercial endorsing the Flite footwear which would be aired soon, the company added.
As per the company's website, the company manufactures over three lakh pairs of footwear per day at the nine manufacturing units in North India.
In 2011-12, its annual turnover stood at Rs. 870 crore. its other brands include Sparx, Schoolmate, Elena, Casualz, Mary Jane and Boston.