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HindustanTimes Fri,22 Aug 2014

IIM students to get taste of rural life

Amrita U Kadam, Hindustan Times  Indore, October 07, 2012
First Published: 14:34 IST(7/10/2012) | Last Updated: 14:39 IST(7/10/2012)

Sitting on a couch and cursing the government might probably be the easiest way to shrug off our responsibility towards the development of the nation. But there is another approach to understand the ground realities.

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To know how rural India works and how they suffer due to lack of implementation of government schemes, the students of Indian Institute of Management Indore would visit the rural areas of Madhya Pradesh during NovemberDecember.

The IIM students would look for the gap in the system and would suggest how their managerial and entrepreneurial skills could be used to change the scenario.

As advised by former President Dr APJ Abdul Kalam, a visiting faculty at IIM Indore, the students would visit the remote areas to understand the functioning of the government schemes.

It would be the third time this year that the management students would head to check the rustic life. Earlier they had visited 20 districts including Satna, Panna, Guna, Dewas and Katni.

"The visit is done in coordination with the district administration of those areas. These visits have helped our students in understanding the rural economy, their markets, the functioning of the government machineries and the various schemes," said PGP chair SK Ghosh.

During the weeklong trip, the students observe the developmental schemes and the basic facilities that are provided by the government and analyse how much of all that is on papers is actually delivered.

Devashree Mohapatra, second year PGP student who had been to villages last year said, “We got to interact with the rural youth and we did a market research there, which helped us in knowing the basics of the business. Overall the experience is one of its kinds.” Another second year student Anurag Gupta said, “We observed that the government schemes were only on papers and were not fully implemented. We prepared 35 reports on the loopholes and how it can be improved. These reports were then submitted to the collector and the top three reports were sent to the chief minister.”

He added that this visit helps the future managers and entrepreneurs to keep villages and their welfare at the back of their minds when they enter the corporate world so that they can extend a helping hand as part of corporate social responsibilities. Talking about how this particular programme has helped the students, Ghosh said, “Students always look forward to this visit, not because it is compulsory but because they know it would add to their experiences. Our past experience says that these visits have helped them in a big way and they have submitted observations that can be good to fill the gap in the current system.”


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