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Prashant Singh , Hindustan Times
Mumbai, January 29, 2013
The fact that Kareena Kapoor makes many crores from her brand endorsements is not a surprising one. However, we’ve just been informed that this year, the actor is likely to make over Rs. 50 crore from the 22 brands that she represents — the highest for any female Bollywood star.

“She is one of the top actors in the industry, and since she has proved herself as an impressive brand ambassador over the years, the companies have also developed a lot of confidence in her,” says an industry insider.

Meanwhile, the actor, who has never spoken about her pay cheques in the press, stands by her code. “I don’t talk about money. It’s too personal a thing for me,” says Kareena, with a smile, before adding, “I sincerely feel that the brands I represent are an extension of my personality. I choose only those that I strongly believe in; and I owe that to my fans. I take my responsibilities very seriously.”

Kareena, who also endorses names like Head & Shoulders with her actor-husband Saif Ali Khan, recently flew back to the city from Switzerland. And without any delay, she got back to her ad-film shoots. “Saif and I returned on the January 18. Almost immediately, I had to get to work for a couple of ads,” reveals the actor.

On the film front, Kareena is busy preparing for Punit Malhotra’s Gori Tere Pyaar Mein and Prakash Jha’s Satyagraha. She has also recently been confirmed to star in a Karan Johar-Ekta Kapoor co-production opposite Emraan Hashmi. The yet-untitled film will be directed by newcomer Akshay Roy.


Emraan Hashmi, Kareena Kapoor signed for Balaji-Dharma co-productionhttp://www.hindustantimes.com/Images/popup/2012/10/saif-kareena-delhireception.jpg

In what is definitely a casting coup of sorts, Emraan Hashmi and Kareena Kapoor have been signed together for the first time for a romantic drama to be produced by Ekta Kapoor's Balaji and Karan Johar's Dharma Productions. The as yet untitled film will be directed by debutant Akshay Roy. FULL STORY

Saif and I threatened to run away: Kareena Kapoor
For Kareena Kapoor Khan, life’s not been any less than a fairy- tale.  The actor who married a prince (quite literally) late last year, reveals in an interview to Vogue India that she and husband Saif Ali Khan valued privacy so much that they threatened their parents that they’ll elope if their wedding was turned into a media circus.  “Over the years of courtship and being together, we realized that there was no value left for anything. COMPLETE STORY

Imran Khan, Kareena Kapoor starrer titled Gori Tere Pyar Mein
The trio from the film I Hate Luv Storys (IHLS), Punit Malhotra, Karan Johar and Imran Khan are back. Earlier we had reported that post IHLS, Punit was ready with the script of his next venture and roped in Imran for the same. Later Kareena Kapoor was signed on to play the female lead Kareena Kapoor to go slimmer for next with Imran Khanopposite Imran in the then untitled film. READ ON

Kareena Kapoor to go slimmer for next with Imran Khan
Kareena Kapoor was one of the few A-listers last year who made an item song appearance with Dabangg 2’s hit, ‘Fevicol se’. But even as the item number became a chartbuster, a section of the media criticised the actor for her weight gain in the Salman Khan-starrer. Now Kareena, who believes Imran Khan, Kareena Kapoor starrer titled Gori Tere Pyar Mein that ‘Fevicol’ required her to look curvy, is set to go in for a toned look in Punit Malhotra’s next with Imran Khan. CONTINUE READING