But the management and teams promise that the hike will not hit the masses, who usually purchase tickets priced between Rs. 600-Rs 4,000. The tickets go on sale from March 13.
“The price rise will not affect the middle-level consumer,” said Hemant Dua, sports head (marketing), GMR, which owns Delhi Daredevils.
Two-time champions Chennai Super Kings have also revised prices. “There has been an upward revision,” said Rakesh Singh, joint president, marketing of franchise-owner India Cements.
Other teams, such as Kings XI Punjab, Rajasthan Royals and Royal Challengers, are likely to follow suit. “Corporate boxes and marquee seats will become slightly expensive. But the increase in entry-level tickets will be consumer-friendly,” said a Rajasthan Royals official.