After setting the Sleep Art alarm and placing the phone by their bed, users wake up to an abstract painting created with digital brush strokes of their sleep which can then be shared with friends and family via email and Facebook.
The app is being launched on the heels of a unique marketing campaign at the chain’s Paris, Berlin, London and Warsaw hotels in which a robot transcribed guests’ sleep movements and sounds in real-time on a canvas painting.
The app also being promoted with the start of National Bed Month in the UK. Sleep Art app is available on iTunes and is free to download.
Meanwhile, another popular sleep app which has topped the iTunes charts in Japan, France, Russia, Sweden and Norway is the Sleep Cycle alarm clock, which analyzes users’ sleep cycles and wakes them up during their lightest sleep phase. The aim is to rouse users from their slumber so they feel rested and relaxed. Sleep Cycle is available for $0.99.