iconimg Saturday, September 05, 2015

Himani Chandna Gurtoo, Hindustan Times
New Delhi, July 30, 2013
Your participation in a recent candle march could land you a job. Now, companies have started evaluating a candidate’s social responsibility activities when making hiring decisions.
Companies such as Tata Group, Reliance Group, Max Bupa, RPG Group, HCL, Woodland and many others are looking for freshers who are socially active. For example, a job seeker’s membership with Rotary Clubs, blood donation camps, People for Ethical Treament of Animals (PETA), NGOs or participation at roadside plays or efforts to rescue Uttarakhand flood victims may help earn brownie points in the hiring process.

This trend is a natural outcome of the “corporate sustainability” outlook that companies have now adopted, HR experts said. “We give significant consideration to the ‘socially active’ quotient of a job applicant once the applicant has met the qualifications for the job,” said Amar Singhji, member of the management committee, Tata Capital. “With the corporate world moving towards more inclusive and sustainable growth, hiring patterns too have seen a similar change.”

At the entry level, where apart from academics there are not many achievements to highlight, resume writers are including a column to highlight candidate’s participation in social activities.

“For instance, a candidate’s participation in the Anna Hazare movement reflects his capability to raise his voice, to take decisions and work with a team,” said Payal Dhar, associate vice-president of resumé writing at Naukri.com. “However, the trend is limited to entry-level job seekers only and is likely to get popular over next couple of years.”