He says the success of a film matters the most to a producer. "I have faced success and failure in my career. I have come out of trying times every single time, but I believe when a film doesn't do well, its producer takes the beating. Therefore, I think success of a film matters the most to a producer," he added.
Kshatriya, which is gearing up for release soon, is directed by Uday Chand. It also features Kumkum, Kota Srinivas Rao, Rao Ramesh and Jayaprakash Reddy.