Under the revised norms, applicable from April 1, 2012, the portion of premium that is invested in equities and do not constitute risk cover for mortality will attract service tax.
“With respect to the life insurance sector, the recommendations related to tax exemption under 80 C and 10 (10D) and an increase in service tax would bear a substantial impact,” said Rajesh Sud, CEO and MD, Max New York Life Insurance. “This will result in different amounts for first-year premium and renewal premium.” V Srinivasan, CFO, Bharti AXA Life Insurance, said increasing the sum assured to premium ratio to 10 times will promote long-term contracts.