A couple of them are potential game-changers. Mahindra Quanto ( Rs. 5.5-7 lakh), India’s first sub-4 metre utility vehicle, would be launched on September 20 and Maruti’s keenly awaited new 800cc car ( Rs. 2-3 lakh) next month.
In between, some products should keep up the tempo — Tata Safari Storme ( Rs. 7-11 lakh), Mercedes B Class ( Rs. 25 lakh), Audi S6 ( Rs. 60 lakh), Chevrolet Sail ( Rs. 4-7 lakh), Nissan Evalia ( Rs. 7.5-11 lakh), Ssangyong Rexton ( Rs. 18 lakh) and BMW 7 series ( Rs. 90 lakh).
“We are banking on the festive season for a turnaround,” said Michael Boneham, president, Ford India.