Ora-Ito, a French designer known for his work on products and furniture, has opened the first hotel of his new chain named "O" (part of the Elegancia group) in Paris -- at a location that's just a stone's throw away from the Louvre and the river banks.

The son of jewelry designer Pascal Morabito, Ora-Ïto's signature 'simplexity' philosophy forms the basis for the design of Hôtel O's 29 capsule rooms (ranging in size from 12 sq m to 16 sq m). The streamlined spaces feature smart appliances and each room is fitted out in a unique color.

An open bathroom is separated from the bed by a simple glass panel.

Rooms are priced between €209 and €279 a night.

Set to become one of the French capital's hot spots, the hotel's bar offers a natural yet futuristic atmosphere with original creations. The menu, to be renewed each month, features new cocktails and juices from 6:00 pm to 2:00 am.