Filmmaker Vishal Bhardwaj does not want people to concentrate too much on the pink cow, Gulabo, in his film, Matru Ki Bijlee Ka Mandola. “This is being stretched a bit too much, this Gulabo as an item girl thing. She is just a character and I don’t want that people watch the film only for her,” says the 47-year-old. “Let’s move beyond Gulabo, there are other gulabi (rosy) things in the film, let us concentrate on them also,” he added.

Gulabo is a pink cow, which supposedly actor Pankaj Kapoor sees in the film.