Aamir Khan does everything differently, is common knowledge but this time the actor has taken one step further to retain his philanthropist image.
The Satyamev Jayate host has reportedly turned down a luxury car endorsement worth a 'few crores'.
A source told Mid Day, "Aamir only
wants to work on ads that are socially relevant. He is rumoured to have cancelled ad deals amounting to a few crores. He did not sign up for it as it didn’t come under the umbrella of social issues."
Apparently, after signing up as host for social awarness show Satyamev Jayate, the actor had modified his existing contracts and even cancelled some of them.
However, even months after the show has ended, the A-list star wants to keep up his image of a social crusader.MORE ON AAMIR KHAN & SATYAMEV JAYATE
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If things go as per plans, she may just be the first Hollywood celebrity guest to visit India as we usher in the New Year. But, actor Naomi Watts will have serious things on her mind this time, including the possibility of being on actor Aamir Khan’s issue-based reality show, Satyamev Jayate, that even took him to the cover of the Time magazine. MORESatyamev Jayate has brought me in touch with reality: Aamir Khan
Superstar Aamir Khan says that his hugely popular television series Satyamev Jayate has taken him closer to the reality of life in India. "The show has brought me in touch with reality and taught me so much in the last two years that it can never be measured in money," he said on the Aap Ki Adaalat. FULL STORYI admire Aamir Khan's work for society: Tom Hanks
Hollywood star Tom Hanks read about Bollywood actor Aamir Khan's work for the Indian society, and is mightily impressed. He says "giving back" (to the society) is tough. Hanks, whose new film Cloud Atlas is releasing in Indian theatres Oct 26, read about Aamir in the Sep 10 issue of the prestigious Time magazine, in which he was positioned as India's "first superstar-activist". READAamir Khan honoured for Satyamev Jayate
Bollywood star Aamir Khan, along with Star India CEO Uday Shankar, was on Thursday honoured for creating awareness against social discrimination through the issue-based reality show Satyamev Jayate. The actor says the award is special.
Aamir and Shankar were conferred the honour by Aamir and Shankar were conferred the honour by National Commission for Scheduled Castes at a function here. AAMIR HONOURED
TV 2012: Five defining moments on the small screen
TV came a long way in 2012 with new concepts, a superstar entering the arena and shows being pulled off air when a lead actor quit.
Aamir Khan and a show with a difference
What: Superstar Aamir Khan made his TV debut with a difference. With his chat show, Satyamev Jayate, he put reality back into TV, highlighting issues like female foeticide, child sexual abuse, medical malpractice and honour killings. TV 2012
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