Despite all this though, the Wrangler is likely to have only a limited appeal in India. Its hardcore mechanical bits are designed specifically for off-road conditions, and that means it won’t make for a very practical set of wheels on an everyday basis. Also, since it will be brought in via the CBU route initially, it is also likely to be quite expensive with an expected price tag of around Rs. 35 lakh. Even then, it is likely to deliver much of the appeal of a Hummer, but without the impractical size, and that could appeal to plenty.