Now, a new app is being developed that can check in people on Facebook and send them the best deals and offers using facial recognition cameras, a report has said.
The new app called Facedeals will be installed at various shops’ and bars’ front doors to scan people''s faces as they enter.
In order to use this feature the customers must authenticate the app on Facebook when they walk into any store, which has installed Facedeal facial recognition camera.
Once the facial recognition is complete the users receive notifications on their smart phones regarding the deals being offered on their favorite brands, which they have liked on Facebook.
According to the Herald Sun, the new app could draw criticism over concerns that it might violate people’s privacy.
Facebook has already been criticized for using facial recognition technology as a way of offering its users recommendations on people to be friends with.
Last month Facebook discontinued the service only a month after acquiring the technology after being bombarded with complaints regarding privacy.