Bajaj blitz for premium bikes | autos | Hindustan Times
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Bajaj blitz for premium bikes

Indian motorcycle major Bajaj Auto is expanding the network of its exclusive showrooms of premium bikes - Probiking - to neighbouring countries. The company has Nepal, Bhutan, Bangladesh and Sri Lanka on the radar in its upmarket expansion plan. Manu P Toms reports.

autos Updated: Jun 12, 2011 21:13 IST
Manu P Toms

Indian motorcycle major Bajaj Auto is expanding the network of its exclusive showrooms of premium bikes - Probiking - to neighbouring countries. The company has Nepal, Bhutan, Bangladesh and Sri Lanka on the radar in its upmarket expansion plan.

"We have a small Probiking facility in Nepal, we will upgrade this," said Eric Vas, president, new projects, Bajaj Auto. "We plan to set up one in Bhutan too. We will explore opportunities in Bangladesh and Sri Lanka as well."

Bajaj has 32 Probiking outlets in 30 cities in India. The company has plans to add at least a dozen more to this list. Apart from the the Kawasaki Ninja 250R and 650R, which retail for Rs 3 lakh and Rs 4.57 lakh respectively in India, it is likely that a few more Kawasaki models will grace the Probiking showrooms.

The company also retails its own home-made premier bikes, the Pulsar 220 and the Avenger, through Probiking outlets.

Once KTM bikes come to India, they too will be retailed through Probiking. Bajaj is the second largest stakeholder in the Austria-based motorcycle company. The 125cc KTM Duke will be launched by end-2011.