BMW rolls out '3 series' sedans in India
German premium carmaker BMW today rolled out its first '3 series' sedan from its plant near here, with a price tag of ₹26.7 lakh.
German premium carmaker BMW today rolled out its first '3 series' sedan from its plant near here, with a price tag of ₹26.7 lakh.
BMW, the world's largest player in the premium segment, would follow this launch with the '5 series' in May.
The company, whose 20 million Euro plant can produce 1,700 units a year on a single shift, plans to sell 1,200 units of the sedans this year and 1,500 units in the medium term.
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The product mix would be 50:50 between the 3 series and 5 series, whose price range starts from ₹37 lakh and works its way up to ₹42 lakh.
First Published Date: 29 Mar 2007, 14:07 PM IST
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