Mahindra & Mahindra Ltd. has announced that its new Sub 4 metre sedan will be named the 'Verito Vibe', and it will be launched next month. The 'Verito Vibe' is indigenously designed and developed by M&M and packaged in a sub-4 metre length on the Verito platform, which will also be low on excise duty.
The 'Verito Vibe' will be packaging the "well acclaimed strengths" of class-leading space and the "ever reliable" 1.5 Litre dCi Diesel Engine, the company said in a press release. The Verito Vibe will sport some firsts in class styling elements in this younger and sportier avatar.
Mahindra has decided on the name 'Vibe' for its newest offering, with the aim of conveying a distinctive youthful and vibrant imagery. 'Vibe' targets the socially aware, young consumer of today.