German carmaker Mercedes-Benz on Friday launched its luxurious sub-brand Mercedes-Mayback in India by rolling out two saloon models - S600 and S500.
The Mercedes-Mayback S600 comes with a price tag of Rs 2.6 crore (ex-showroom Pune) while the other variant S500, rolled out of the assembly lines from its Chakan facility, is priced at Rs 1.67 crore, making it the most expensive car to be assembled in India.
Longer than the regular S-Class, the S600 features a powerful V12 engine and competes with with global rivals Rolls Royce and Bentley.
At the launch, the company’s MD and CEO Eberhard Kern said that Mercedes-Benz India now assembles eight models locally - the largest among any of the luxury carmakers in India including the other German carmakers BMW, Audi, and the Tatas-owned British carmaker Jaguar Land Rover.
Mercedes’ list of locally assembled cars now includes the C, E, M, S Class models and cars under CLA, GLA and GA class.
The Maybach S600 is the 12th model introduced by Mercedes in the Indian market this year and it is slated to roll-out three more before the end of December. The German auto giant has the largest manufacturing facility among luxury carmakers with a capacity to roll-out 20,000 units per year.
Recently, it inaugurated its second assembly line of 10,000 unit capacity at an investment of Rs 1,000 crore at the Chakan plant near Pune.
(With inputs from PTI)