The mahasampark abhiyan (mass contact drive) of Bharatiya Janata Party (BJP) will commence in Madhya Pradesh from May 1.
The party will launch a door-to-door campaign as a part of the drive to contact people who have taken membership of the party during its membership drive.
The membership drive in-charge and state BJP general secretary Arvind Bhadoria said that the BJP workers will visit houses of every one who have taken membership and will apprise them about the party’s ideology.
Details of the member such as caste, educational qualification, profession, social media presence and hobbies will be jotted down in a form.
Bhadoria said that the exercise will identify members who would like to take training for party's works later on.
The people who have been made members without their consent or those who are ineligible to become members (such as government employees) will be excluded from the membership list, he said.
The party has also prepared a checklist for workers who would take part in the mass contact drive.
The workers have been divided into digital and cultural team that would provide party ideological material and maintain data base of members at the booth level respectively.
The membership drive will continue along with the mass contact drive.
The party claims its membership has crossed 10 crore in the country and 1.14 crore in Madhya Pradesh alone.
Bhadoria said that the mass contact drive will not only enable the party to emerge as the single largest party in the world but will also help maintain a workers’ base loyal to it for the next 2 generations or the next 30 years.