From his greatest hits back in the 90s — Baazigar (1993) and Dil To Pagal Hai (1997) — to more recent releases such as Om Shanti Om (2007) and RA.One (2011), Shah Rukh Khan has pretty much made the Diwali release period his own. This year, too, he has a film lined up. However, with Aamir Khan now having attached the theatrical trailer of his next with SRK’s film — allegedly, without the latter’s knowledge — there were rumours that he might be ‘sabotaging’ Shah Rukh’s film.
Instead of discussing the trailer launch with Shah Rukh (also the producer of his film), Aamir apparently spoke directly to the exhibitors. Aamir, it seems, also has a promotional event planned on Diwali.
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However, when we asked Aamir for a reaction, he denied the allegation, saying, “It’s totally untrue. In the past, too, a lot of my trailers have been launched on Diwali — whether it was Taare Zameen Par (2007), Ghajini (2008) or 3 Idiots (2009). Even when Raju (Rajkumar Hirani; director) and I discussed it (the theatrical trailer’s launch date), we zeroed down on this festive launch.”