A crowdsourced National Anthem by upcoming filmmakers promises to motivate the youth.
A one-of-its-kind National Anthem was launched at a multiplex in Mumbai on Friday. Two crowdsourced films, made by six youngsters, were unveiled, and together, the two films comprise My Nation My Anthem (MNMA). The initiative, launched on Republic Day, was to give young filmmakers the opportunity to showcase their interpretation of the National Anthem.
The anthem will now be played at PVR Cinemas. The young winners are Devansh Bhatia (musician), Saurabh Shetye (singer), Aashini Shah and Vishwesh Kolvalkar (filmmakers of the first film). This one shows youngsters getting inspired to stand up for and be proud of the country. The second team included Nijo Johnson and Rohit Gaba, and they show patriotism through the eyes of children.
In this one, every student comes dressed as a freedom fighter. The project has been crowdsourced on the TalentHouse India website in association with Hindustan Times. Director Shoojit Sircar of Rising Sun Films, who supervised the project says, "MNMA has been a unique experience, and has stayed true to its promise. There’s no limit to creativity, and these youngsters have done an overwhelming and a fantastic job." Akshay Kumar, too, was present at the launch event, and greatly praised the young creators. Ram Mirchandani, producer of Vicky Donor also attended.
This was also the launch of PVR ECX (Enhanced Cinema Experience) in Andheri, Mumbai. Ajay Bijli, CMD of this chain of theatres, explained how they plan to tap into this area, as it happens to house many people associated with the film industry.