Bollywood

Dhoom 3: glossy, expensive and mildly entertaining

  • Dhoom 3

    While promoting his upcoming film Dhoom 3, Aamir Khan said that he loved working with 'tall' Katrina Kaif. Here're snapshots from the event.

  • Karina Kaif

    Karina Kaif looks ravishing in red.

  • Dhoom 3

    Katrina seems to be taking cues from Aamir Khan about handling the media.

  • Aamir, Katrina

    Aamir, Katrina address the media.

  • Dhoom 3

    The beauty and the perfectionist: Katrina and Aamir launch celebrity dolls.

Film: Dhoom:3

Cast: Aamir Khan (last seen in Talaash; 2012), Katrina Kaif (last seen in Jab Tak Hai Jaan; 2012), Abhishek Bachchan (last seen in Bol Bachchan; 2012), Uday Chopra (last seen in Pyaar Impossible!; 2010)

Storyline: Circus performer Aamir Khan robs banks and escapes in style. Meanwhile, the heroic duo, Abhishek Bachchan and Uday Chopra, pick up obvious hints like "chor dono baar Hindi mein likh ke gaya" and struggle to foil his master plan. Oh, and yes, gymnast Katrina Kaif dances around, looking stunning.

Director
Vijay Krishna Acharya (Last directed Tashan; 2008)
The flop performance of this film continues to remain a mystery. Yes, it received bad reviews, but worse movies have done better than it did. 

Writers
Vijay Krishna Acharya (story, screenplay)
Acharya has written the dialogue for several films including Raavan (2010) and Guru (2007). He also wrote the dialogue and screenplay for both the previous Dhoom films.



Music
Pritam
The highly publicised music videos — Aamir learnt tap-dancing for one, Katrina performed circus acts for another — have helped promote the songs. The music has not earned much praise on its own merit.

Controversies/stunts
The song ‘Malang’ got into trouble over its title, as reportedly “the Madariya Sufi community has sent a legal notice to Aamir and Katrina... producer Yash Raj Films and lyricist Sameer Anjan”.



Marketing/hype
Thanks to Aamir, the bowler hat is apparently now better known as the Dhoom:3 hat in Mumbai. Only goes to show how he doesn’t have to try hard to promote anything. In this case, it’s only his first big action film in a while.

Our assessment
With the star cast and heavy promotions, nothing will keep people’s curiosity from harming them in this case. If you go by the promo itself, apart from a few clichéd dialogues and scenes, it looks like every other Yash Raj production — glossy, expensive and mildly entertaining.

Compiled by Serena Menon

 

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