Even though Heroine didn't garner rave reviews from film critics, this hasn't kept Kareena Kapoor fans away from movie theatres. The Madhur Bhandarkar film has collected approximately Rs 25 crore within the first three days of release.
Trade Analyst Taran Adarsh (@taran_adarsh) posted on Twitter: "#Heroine collected approx Rs 25 cr nett in its opening weekend. Breakup:- Fri 7.5 cr, Sat 8.5 cr, Sun 9 cr."
"Standing at 25 crores over the first weekend, the film is a decent success, especially considering the fact it's controlled costs. Also, Heroine is now en route to be highest grossing Madhur Bhandarkar film after Fashion and Dil Toh Baccha Hai Ji, both of which collected in the range of 30 crores each," reported koimoi.com.
The film is performing better at multiplexes. "Heroine performed better in many multiplexes across the country when compared to single screen theaters," stated the trade website.
The Madhur Bhandarkar movie, based on the ups and downs in the life of an actress, was reportedly made at a budget of Rs 20 crore.
MORE ON HEROINE
Heroine performs well in overseas market
Kareena Kapoor-starrer Heroine is working wonders in the overseas market. It released in 42 screens in the Middle East on Thursday, and has earned $350,000, with 19 screens still to report the numbers. MORE
Kareena Kapoor unplugged
Our meeting with Kareena Kapoor came with a request: No questions on her wedding with Saif Ali Khan, please. But when we met her at the flat she shares with Saif, we can’t help it. Elated at being praised for her performance in Heroine, Kareena let us into her heart. FULL INTERVIEW
Heroine opens well despite mixed reviews
ICC Twenty Twenty World Cup, Ganesh Utsav and mixed reviews could not affect the box office prospects of this Kareena Kapoor starrer. According to early estimates, Heroine has made Rs 8.5-9 crore at the box office. READ
Pre-orders for Kareena-inspired Heroine collection
Bollywood continues to inspire fashion among youngsters, and if you're one among those who fancies Kareena Kapoor's outfits from Heroine, here's your chance to grab them online. KNOW MORE
Anupama Chopra's review: Heroine
A Madhur Bhandarkar film has the same allure as a juicy tabloid or some particularly nasty gossip. Bhandarkar is a proudly pedestrian director. His movies are voyeuristic, sensational, sleazy. But invariably, the narrative includes a strong conservative streak so viewers can leer and still feel morally superior. Heroine is Bhandarkar’s great Bollywood exposé. FULL REVIEW
Heroine gets catty, takes digs at top actors
Ever since Madhur Bhandarkar announced his Kareena-starrer Heroine, there was buzz that he has taken digs at various film personalities through the film. He may have outrightly denied it, but there are big digs, and how! READ NOW
I haven’t taken a swipe at Bollywood: Madhur Bhandarkar
Director Madhur Bhandarkar on real-life inspirations, Kareena’s intimate scenes and being the jury at Cairo. BHANDARKAR SPEAKS
Kareena, Madhur seek blessings of Lord Ganesh
The actor-director pair of Kareena Kapoor and Madhur Bhandarkar was spotted at a popular Ganeshotsav celebration in Mumbai. The two were here to seek blessings of the elephant god ahead of the 22nd September release of their much awaited film Heroine. VIDEO