It has been a slow ride for Inkaar at the box office this weekend. The Sudhir Mishra film had earned Rs. 1.65 crore on the opening day i.e Janaury 18 and slowly made Rs. 6.35 crore over the weekend, tweeted Taran Adarsh, trade analyst.
The breakup goes something like this: Fri 1.75 cr, Sat 2.10 cr, Sun 2.50 cr.
The new releases, Inkaar, Mumbai Mirror and Bandook, opened to dull houses across the country. The opening of Inkaar, which seems to have found flavor in the preview screenings prior to its release, was slightly better at select plexes. However, the overall numbers were extremely poor. The films will need a miraculous pick up at the ticket window to sustain in the coming days.
MORE ON INKAAR
Anupama Chopra's review: Inkaar
Sixty-three years ago, in the classic Rashomon, director Akira Kurosawa showed us that truth is slippery, subjective and ultimately unknowable. In Inkaar, writer-director Sudhir Mishra attempts a similar take on sexual politics in the workplace.
Two attractive, ambitious individuals work in an ad agency – Maya (played by Chitrangda Singh) and Rahul (played by Arjun Rampal). An incident takes place. We get two takes on the same story. He says it was harmless flirtation. She accuses him of sexual harassment.
Critics review: Inkaar doesn't have the 'wow' factor
Sudhir Mishra's film Inkaar based on sexual harassment at work place has not managed to please the critics. But is it really his direction or Arjun, Chitrangda's acting skills that bothers them? Read on! CRITICS REPORT
SMOKIN' HOT! Chitrangda Singh promotes Inkaar
Bollywood actress Chitrangda Singh looks smoking hot as she walks the ramp during a promotional event for her film Inkaar. PHOTOS
'Sex' used 262 times in Arjun Rampal, Chitrangda Singh's Inkaar
Arjun Rampal, Chitarandga Singh starrer Inkaar is making a lot of headlines these days! First the explicit content and now buzz is that the film has the word 'sex' n it almost 262 times. Director Sudir Mishra has no inhibitions using the word and incidentally, there is not even one explicit scene in the film.
Condom brand offers whopping Rs. 2 crore for Sudhir Mishra's Inkar
Back in the early 2000s, Neha Dhupia had famously stated that only sex and Shah Rukh Khan sell in Bollywood. Shah Rukh Khan, of course, continues to be saleable, and as far as sex goes, the makers of upcoming film Inkaar can surely vouch for its commercial power. How else would you explain a major condom brand offering the whopping amount ofRs.
2 crore for an exclusive tie-up with the Arjun Rampal-Chitrangada Singh starrer?
Sudhir Mishra's Inkar: No publicity for ad agencies
Sudhir Mishra's next, Inkaar, deals with the subject of sexual harassment at workplaces, focusing especially on the advertisement industry. To maintain authenticity, the makers shot extensively in the offices of two ad agencies - Leo Burnett and Grey Worldwide - in the city. But now, we're told that the agencies have requested the makers to not give them any sort of branding in the film's final credits as the subject shows the industry in bad light. FULL STORY
Arjun Rampal, Chitrangda Singh's next revised four times due to its explicit content
Movie trailers are usually meant to create a buzz and set expectations among audiences high. But the promo for Arjun Rampal and Chitrangda Singh’s next film, Inkaar, has ended up going through more than four additional cuts, thanks to the sizzling on-screen chemistry between the two.
Inkaar, which is about sexual harassment at the workplace, will see Arjun and Chitrangda battle it out in a war of the sexes. A source close to the film says, "Played as a courtroom drama, the content of Inkaar is bold and controversial. The theatrical trailer of the film has gone through four revisions as the team feels that the content is too steamy. They want the revisions to be honest so that the film doesn’t look cheap." The source further adds, "This is an intelligent film and therefore the team wants the target audience to be communicated correctly." READ ON