SRK's Happy New Year to release this Diwali

  • IANS, New Delhi
  • |
  • Updated: Jan 01, 2014 18:13 IST
  • Happy New Year

    Shah Rukh Khan and Deepika Padukone have starred in successful films like Om Shanti Om and Chennai Express before. Will their jodi create the magic ...

  • SRK playing it cool on the sets.

    SRK playing it cool on the sets.

  • An artsy picture of team Happy New Year relaxing on the sets.

    An artsy picture of team Happy New Year relaxing on the sets.

  • Deepika Padukone

    Deepika Padukone poses on the sets of her upcoming film Happy New Year. Shah Rukh Khan and Deepika are currently shooting for the Farah Khan's movie. ...

  • Shah Rukh Khan, Deepika Padukone

    Shah Rukh Khan and Deepika Padukone on the sets of Happy New Year. (Photo: Bollywood Hungama)

  • Shah Rukh Khan

    Shah Rukh Khan on the sets of Happy New Year. (Photo: Bollywood Hungama)

If all goes well, the Bollywood box office will belong to Shah Rukh Khan this Diwali -- his much-awaited film Happy New Year is scheduled for an October 23 release.

An official source told IANS: "Happy New Year will be a Diwali release."

It will be officially announced through the film's first poster, which will be launched Thursday on the movie's social media pages - Twitter and Facebook.

Happy New Year, directed by Farah Khan and produced by Red Chillies Entertainment Pvt Ltd., is being positioned uniquely as a musical heist.

The film also stars Deepika Padukone, Boman Irani, Abhishek Bachchan, Sonu Sood and Vivaan Shah.

Farah and Shah Rukh's past associations in films like Main Hoon Na and Om Shanti Om have turned out to be gold spinners.

They are doing every bit to spread the right kind of buzz about Happy New Year.

The film's social media platforms have been very active and their first topic 'wacky wishes' has been trending on Twitter.

Also, a huge social media campaign has been set around the launch of the first poster of the film. The lead actors are actively participating in the campaign for the first poster launch.

 

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