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Youngsters slow down, Bollywood prefers quality over quantity

bollywood Updated: Feb 01, 2015 14:20 IST
Prashant Singh
Prashant Singh
Hindustan Times
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In the past couple of years, a lot of Bollywood actresses have not had more than one release a year. However, the likes of Anushka Sharma, Katrina Kaif, Kareena Kapoor Khan or Aishwarya Rai Bachchan, are set to be seen on screen more frequently in 2015.

Katrina, who has had just two releases (Dhoom:3; 2013 and Bang Bang; 2014) in the last two years, will be seen in three films — Jagga Jasoos, Phantom and Fitoor — this year. When HT Café had asked her about her long absence from the big screen in 2014, she had said, “If in a certain year, your film hasn’t released, there’s no reason to stress. But if you have had a release and your performance could have been better, then go and have a chat with yourself in the mirror or with your director, and say, ‘Let me try and improve my work and do better’.”

Kareena, too, has had only one release in 2013 (Gori Tere Pyaar Mein) and another in 2014 (Singham Returns). This year, she will be seen in Bajrangi Bhaijaan as well as in special appearances in Brothers in Main Gabbar. As for Aishwarya, who is finally ending her maternity sabbatical, Jazbaa and Ae Dil Hai Mushkil will mark her return to theatres after (Guzaarish, 2010). Apparently, the actor has decided to work in five to six films, for which the scripts have already been locked.

There’s also Anushka Sharma, whose PK (2014) released over a year after Matru Ki Bijlee Ka Mandola (2013). Now, she has three back-to-back releases, with NH10, Dil Dhadakne Do and Bombay Velvet, all set to hit theatres in 2015. “I feel nice when people say that it’s going to be my year, but I want more from life than just having one year that goes well. I’m not a ‘baniya’. I don’t want to say, ‘Arre iss saal mera turnover achcha ho gaya’ (I had a good turnover this year),” she told HT Café in an earlier interview.

However, exhibitor-distributor Akshaye Rathi feels that there are pros as well as cons with delayed breaks in between an actor’s releases. “Not being seen in a film (for a considerable period) can be a double-edged sword. While on one hand, audiences may lap up a star’s film if they haven’t been seen for some time, on the other hand, the ‘out of sight, out of mind’ theory also exists” he says.

Youngsters slow down

Parineeti Chopra: Officially, she has no new film in hand after the release of Kill Dill last year.
Shraddha Kapoor: She will be seen in only one film — ABCD 2 — this year.
Alia Bhatt: She has just one completed film — Shaandar. Next, she will start shooting for Udta Punjab.