In their next comic caper, Archie and his gang come to Mumbai and dance away to Bollywood tracks in their sherwanis and little cholis. The next Archie double digest, titled Love Me Baby, Mumbai, has the red-haired icon and his friends wearing kurtas and sari skirts, and Jughead biting into hot samosas instead of hotdogs.
The plot for the title, written by Tania Del Rio, has the Archie’s Indian friend Raj Patel dreaming of being a film director. His ITube movie — Love Hate Triangle — has over 10,000 views and has caught the eye of Kunal Desai, one of the biggest Bollywood producers in India. The gang’s challenge — can Raj turn Love Hate Triangle into an epic film? The cover will hit comic shops on July 3 and newsstands on July 9.
And, if a filmy storyline is not enough, the series will see more Indian flavour in its upcoming Hindi and Malayalam editions. “We wanted to give our fans in India something they could relate to. The move is to bring in some Indian flavour to the comic,” says Jon Goldwater, co-CEO of Archie Comics, adding that the fun does not end with the next title. “Fans can now expect Archie and Veronica to dance to the Bollywood number Aakhon ki gustakhiyaa or see the gang sing some popular songs such as the college anthem, Purani Jeans and oldie Kankariya maar ke jagaya,” he says.