Can change in social media have a negative impact on journalists?
Can medium be the message? The house was divided as speakers at during the session 'The Medium is the Message' presented by Hindustan Times discussed Marshall McLuhan's prophetic phrase.books Updated: Jan 24, 2015 21:16 IST
Can medium be the message? The house was divided as speakers at during the session 'The Medium is the Message' presented by Hindustan Times discussed Marshall McLuhan's prophetic phrase.
Speakers including senior TV journalist Ravish Kumar, Nigel Harris, MD and President, Ford India, Kalpesh Yagnik, editor of Dainik Bhaskar newspaper, Newslaundry editor Maadhu Trehan, former TV anchor and writer Amrita Tripathi and Raghu Karnad, journalist, tried to analyse the relationship between medium and message as the lines between news, information and persuation blur.
Yagnik said that irrespective of the medium, it was the message that was important. "Mediums will keep changing. We have glorified this a lot. What matters is the message and the objective to seek truth," he said.
"All this advent of technology is towards the search for truth," added Yagnik.
Raghu Karnad was of the belief that change in technology particularly the social media has its positives and negatives for journalists and people at large. Citing the example of mass exodus of people from the North East in Bangalore that took place two years ago and was prompted by messages on social media, Karnad said it was difficult to dismiss the impact social media has on the masses.
Agreed Madhu Trehan. "Twitter enables me in connecting with lot of people whom I would not have known otherwise. At the same time, Narendra Modi followers on twitter propagated that I was not the right person to have been granted Modi's interview and he cancelled the interview due to the mounting pressure," she said.