After bringing its range of expensive super cars in India earlier this year, iconic Italian carmaker Ferrari is set for an encore.
Only this time it is a book that at Rs 1.25 crore is one of the most exclusive and expensive in the world.
The Ferrari Opus (diamante edition) traces the companys history from inception. Just one book is printed per country. India is number 63. No. 64 is not planned.
Each edition is personally signed by Ferrari drivers such as Michael Schumacher and Fernando Alonso on a silver foil signature sheet.
The leather binding sports a 16x12cm silver prancing horse - the Ferrari logo - encrusted with diamonds totaling 32.3 carats. It comes with a personal note by the Ferrari president.