IPL Cricket & Commerce: An Inside Story
Alam Srinivas & TR Vivek
Rs 195 | pp 200
The tempo and treatment — fast paced and focussed on money matters rather than cricket — match the subject it deals with quite closely as Alam Srinivas and T.R. Vivek attempt the first book yet on the Indian Premier League. It lays down a broad framework on how to look at the IPL phenomenon that is threatening to change the way the game is administered, and consumed, in India.
Some nuggets bear careful reading. Owner of the Rajasthan Royals, Manoj Badale’s revelation that they did not start with a strategy of building the team around Shane Warne was a a surprise. Relative unknowns like Bharat Chipli, Sarvesh Kumar and D. Kalyankrishna open up on what the tournament has done for them. Less edifying are the unsubstantiated judgments the authors make about certain cricketers being prima donnas. Or, for example, their suggestion that coach Terry Jenner was an alcoholic. Or, references to the Andhra Cricket Association secretary V. Chamundeshwarnath as Chamundi Sinha.
When you encounter basic errors of this kind, you’re left wondering if some other assertions should be believed. The book scores where it deals with business and numbers, but not when it comes to cricket. What is especially jarring is the glib conclusion the authors draw about foreign cricketers, especially Australians like Adam Gilchrist being better human beings than India’s stars. Also, if you’re looking for inside dope on the IPL (as the cover of the book proc-
laims), you will be disappointed.