Maggi row: Making your shaadi work is your responsibility, says Chetan Bhagat

  • HT Correspondent, Hindustan Times, New Delhi
  • Updated: Jun 08, 2015 11:48 IST

Could writer Chetan Bhagat be in a soup soon? Twitter wits are poking fun at him for endorsing, a matrimonial website, like other celebrities who face legal trouble for promoting Maggi.

A day after a Bihar court directed authorities to file FIRs against actors Amitabh Bachchan, Madhuri Dixit and Preity Zinta, holding brand ambassadors culpable if the advertisements they feature in are found to be misleading, Chetan Bhagat took to Twitter to express his dismay at the ruling.

Bhagat, who endorses the marriage portal, wrote: "Brand ambassadors responsible for their products? Ok so @shaadidotcom is just a website. Making your shaadi work is your responsibility!"

"Maggi Noodles is now facing the biggest and fastest PR disaster in the social media age. Cooked in less than 2 minutes this time," he further wrote.

The recent row over Maggi started after the Uttar Pradesh Food Safety and Drug Administration (FSDA) ordered the recall of a 200,000-pack batch of noodles at the end of April after a spot check showed elevated levels of monosodium glutamate (MSG), a flavour enhancer, and lead 17 times above the permissible limit.

Read: Everything you need to know about Maggi controversy
Read: Celebs who endorse food products
Read: When stars faced legal troubles foer endorsements

also read

Maggi row: Salman Khan, SRK and 8 other celebs who endorse food products
Show comments