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Review: The Google Guys

Tech expert Richard Brandt, in this reprint of 2009's Inside Larry and Sergey's Minds, tries to search the reasons for the "effortless success" of the search giant.

books Updated: Oct 28, 2011 18:25 IST

The Google Guys

Richard L Brandt

Portfolio

Rs 399

PP 255

'It's awkward to turn to a 13-year-old for everything you don't know' - that's how an internet user quipped about his dependence on Google last month when it entered teenage. Billions of others also acknowledged Google's majestic journey from  just a website to the best Web cataloguer till date, from being an online resource to a sort of desire.

But the two "wickedly clever" co-founders, American Larry Page and Sergey Brin from Russia, have rarely hogged as much limelight as Steve Jobs (Apple) or Bill Gates (Microsoft).

Tech expert Richard Brandt, in this reprint of 2009's Inside Larry and Sergey's Minds, tries to search the reasons for the "effortless success" of the search giant, and why the two, much like your neighbourhood geek, like to lie low even as they go about revolutionising the world. Brandt, who interviewed insiders and outsiders, deduces that the maverick founders are not "infallible, and they are no saints" and have set many cats among the pigeons with one hand while reading a 'Do No Evil' rosary with the other.

When it comes to the 'unique' aspects of Google - be it G+, the social networking venture or the Android operating system for mobiles and computers or the ambitious Google computer project- all post-2009 developments are crammed in one tight section. Brandt could have cashed in on the reprint and expanded the scope of the book beyond just a refurbished afterword.