Personal Agenda: JJ Valaya | brunch | Hindustan Times
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Personal Agenda: JJ Valaya

JJ Valaya is a noted Indian fashion designer and couturier from New Delhi. He founded the House of Valaya, a luxury fashion and lifestyle house in 1992, along with his brother TJ Singh by Veenu Singh

brunch Updated: Oct 09, 2013 17:14 IST
Veenu Singh

Birthday: October 8

Place of birth: Jodhpur, Rajasthan

Sun sign: Libra

Hometown: Chandigarh and Delhi

School/college: Because my father was in the Army, I changed several schools; Panjab University, NIFT, Delhi

Firstbreak: The day I sat on the stairs of NIFT and flipped a coin. Heads, I start my own label. Tails, I get a job. Guess what it was!

High point of your life: Thankfully, there are too many

Low point of your life: From being an award-winning designer to a complete flop with my first commercial collection. Devastating, yet enlightening

Currently I am: Discovering new things and enjoying photography with the help of the new Nokia Lumia 1020

If you weren’t a designer, you would have been: A very sad and depressed chartered accountant (I was studying to be one).

What is more satisfying, designing or photography?: I only indulge in things that give me satisfaction. However, the activity must involve creativity and design.

Why do you prefer black-and-white for your pictures?: We live our life in colour. We see everything in colour. So what we see becomes predictable. Black-and-white creates a sense of mystery.

Someone you definitely want to photograph: My dream is to photograph the 100 most charismatic people in the world!

What did your wife wear the day you got married?: JJ Valaya couture.

Did you design something especially for her?: Obviously. I’m in the business of bespoke.

Three grooming products you can’t do without: Face wash, comb and a great attitude.

Your idea of a great weekend: Pure undiluted relaxation.

A dessert that describes you: An ice cream sundae. Loads of flavours in a very large cup!

If you could ask for any talent/skill, what would it be?: Any ability that allows me to lose weight.

You changed your name from Jagsharan Jit Singh Ahlowalia to JJ Valaya. Did the name bring you any luck?: The name became a brand!

Tell us one thing nobody knows about you: There’s a reason nobody knows about it!

The last thing you bought under Rs 10: A blessing from an old beggar woman.

One piece of advice you wish someone had given you 10 years ago: Jog, my child, jog!

Your dream destination: Italy managed to pull a few of my heartstrings but I am still looking to find my utopia.

Your favourite street food: Countless things in Thailand.

You destress with: Meditation, movies and little moments.

The last line of your autobiography would read: “Now flip to page one again.” I believe that you must read books at least twice.

What is the inspiration behind your photographs?: People and portraits inspire me. I shot a series of pictures of my tailors and seamstresses wearing one component of a couture piece they had created

5 must-haves in your wardrobe: Crisp shirts, Pocket squares, Valaya breeches, Nehru jackets, An
assortment of cufflinks