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Think it through

brunch Updated: Mar 17, 2012 17:13 IST
Dr Shikha Sharma
Dr Shikha Sharma
Hindustan Times
Highlight Story

The mind is a wonderful and amazing part of our being. Today, more and more institutes of higher learning are trying to understand the critical thinking pathways of the mind. Once tapped and understood, these can be leveraged in a variety of ways.



1. They can turn a person’s performance from average to fabulous.



2. They can accurately predict consumer spending. Retail companies spend millions of dollars in understanding just one aspect of this entire chain, termed consumer spending habits, and spend a fortune accordingly on key advertisements,

direct mailer messages and tracking customer behaviour.



Think3. They can help train good athletes to become star athletes.



4. They can help people achieve consistent success.



5. They can help people rid themselves of unhealthy habits or change their habits to achieve health goals like weight loss.



Have you ever wondered how people living in the same world, and sometimes in the same house, in the same set of external environmental situations, end up throwing up different and unique responses to a given situation?

What make one individual a star performer while others give dispassionate average results?

Human behaviour is the end product of the mind, and our actions and behaviours are the end result of our thinking process. The process, also called the ‘critical thinking pathways’ is what we shall try to define and understand, especially how it influences us.

How we think is influenced by many things – our habits and our many subconscious ways of perception (which we are
consciously not even aware of).

We’ve read several times that we are influenced by several important things in our deeper consciousness like values, belief systems, deeper desires, training, etc., but how we actually end up thinking is a fine process, in which each aspect of our mind is acting in a way which we can call filters.

Let’s take an example of an event that happens in the outside world. We go to the mall and see this large red handbag that we like.

This can be termed a trigger, a sort of an external stimulus picked up by us through our eyes. Now, this information goes to our brain, and there it goes through many filtration processes.
(To be continued)

From HT Brunch, March 18

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