Advertisement

HindustanTimes Fri,18 Apr 2014

Google to release its own Google-branded notebooks before the end of 2012

AFP   November 27, 2012
First Published: 16:27 IST(27/11/2012) | Last Updated: 16:30 IST(27/11/2012)

If reports are to believed, Google is set to release own-brand notebooks by year's end featuring touch screen technology.



According to the China Times, all of the orders for hardware for the product's manufacture have been placed directly by Google, rather than through a partner such as Asus (with whom it builds the Nexus-7 tablet) or Samsung (with whom it builds the Galaxy Nexus tablet).

The report suggests that Google will produce a limited run of 20 million units and could start selling the computers before the end of the year. Cutting out the middle man could be a good move for Google as it would enable the company to sell products at a slightly lower price and to build up its own brand as a hardware manufacturer at the same time. A move that would even more closely align it with Apple in terms of creating hardware and software.

The Google Chromebook, which to date has been built by Samsung and Acer, has proved popular since its launch two years ago and its two sub-$250 models, both unveiled earlier this year, sold out within days of going on sale.

Advertisement
more from Business

Rajat Gupta to surrender on June 17 in insider trading case

Gupta was convicted in June 2012 on securities fraud and conspiracy charges for having fed tips, from Goldman board meetings in the second half of 2008, to longtime friend Raj Rajaratnam, founder of the Galleon Group hedge fund firm.
markets
Advertisement
Most Popular
Advertisement
Copyright © 2014 HT Media Limited. All Rights Reserved