Advertisement

HindustanTimes Fri,19 Dec 2014

iPad Air more popular than iPad 4, says study

ANI  Washington, December 08, 2013
First Published: 23:55 IST(8/12/2013) | Last Updated: 23:58 IST(8/12/2013)

Apple’s recently launched iPad Air, touted to be thinner and faster is reportedly outpacing the iPad 4, new data has revealed.

Advertisement

Data provided by Fiksu pointed that the iPad Air, launched a month back, is more adopted by consumers than the standard iPad 4 by a wide margin.

According to Cnet, Fiksu samples millions of so-called app events such as launches, purchases, and registrations, every hour from applications that use its software development kit, and then charts the percentage of active iOS tablets on each version at a set date after launch.

After 35 days since release, the adoption rate of iPad Air is 3.35% versus a 1.51% rate recorded during the same time interval after the release of the iPad 4, the report said.

Apple shipped 22.9 million iPads in the fourth quarter of last year and is expected to ship more than 23 million iPads in the fourth quarter of this year, out of which about 10.5 million are projected to be the iPad Air.

The iPad Air’s design, high processor with retina display is cited for the device’s instant popularity among consumers as its predecessors, iPad 3 and iPad 4 were relatively thick and heavy designs.


Advertisement
more from Business

Tata, Singapore Air venture Vistara to take off on January 9

Based in New Delhi, the full service Vistara will begin operations with a fleet of new Airbus A320-200s with 148 seats, Tata SIA Airlines Ltd said in a statement. Vistara will offer flights to Mumbai and Ahmedabad initially.
markets
Advertisement
Most Popular
Advertisement
Advertisement
Copyright © 2014 HT Media Limited. All Rights Reserved