Adlabs enters BPO business | business | Hindustan Times
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Adlabs enters BPO business

business Updated: May 08, 2009 23:40 IST
PTI
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Adlabs Films Ltd, has announced of establishing a BPO business for the media space which will be one of the largest digital restoration and content processing facilities in the world.

Spread over 90,000 sq ft, it will employ 1200 persons within a year and comply with the Motion Picture Association of America (MPAA) standrards.

The BPO is aimed at providing a comprehensive one point solution for the transition from analog to digital and physical media to digital media.

The BPO has already commenced business with 300 employees and has recently obtained a prestigious order for digitalisation and digital restoration of 1000 films preserved by the National Film Archive of India (NFAI), Pune.

Globalisation of media services is well underway. Adlabs is uniquely positioned, having significant and several years of experience in handling film media in various formats, said Anil Arjun, CEO Adlabs Films.

Coupled with the optical fibre network, the comprehensive services of the media BPO enable a distinctive and complete offering to Adlabs' worldwide clients, Arjun said.

The Adlabs Films' BPO addresses the needs of content owners, International Studios, Broadcast and Television Networks, Library owners and mobile companies across the world.