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'Americans prefer Indian goods to Chinese'

A majority of Americans are not averse to purchasing made-in-India products, but it's not the same with those made in China, according to a new survey conducted by US magazine Fortune.

business Updated: Jan 27, 2008 19:21 IST

A majority of Americans are not averse to purchasing made-in-India products, but opposite is the case for those made in China, according to a new survey conducted by renowned US-based business magazine Fortune.

In the wake of some of the American companies, including toymaker Mattel recalling products they sourced from China due to high lead content, nearly three in five (57 per cent) of the US citizens surveyed by Fortune said they were "less likely to buy a product if it is made in China".

However, as much as 52 per cent of the survey respondents said such an incident would not affect their purchasing decision if the product is made in India.

In the survey, only 35 per cent of Americans said they were "less likely" to purchase a product manufactured in India, while 11 per cent said they were "more likely" to buy such goods.

For China-made products, 11 per cent people said they were "more likely" to buy these products, while 30 per cent said it did not matter to them whether goods were exported from the dragon country.

Fortune magazine, which surveyed 1,000 adults throughout America between January 14-16, said "where a product is manufactured does not impact Americans' purchasing decisions except when that product is made in China."

"Nearly three-in-five (57 per cent) Americans are less likely to buy a product if it is made in China. When products are manufactured in other areas, such as Eastern Europe (57 per cent), Western Europe (55 per cent), Canada (53 per cent), India (52 per cent), Africa (51 per cent), Mexico (48 per cent), Japan (47 per cent), and South Korea (46 per cent), nearly a majority say it does not matter."

Besides recalls of China-made products, one such incident has happened in case of India-made product as well in the recent past.

Illinois-based Raja Foods, which sells "Swad" brand of sindoor (vermillion) sourced from India, recalled 280 packages of the product last month after US Food and Drug Administration (FDA) warned that consumers should not use the product becase of high lead content.

The Fortune survey further said economy ranks as the top issue facing Americans today, with 87 per cent of respondents saying it was "very" or "extremely" important to them.

The survey considered the state of the economy, effects on personal spending, employment, international trade and which political party would do a better job of addressing these issues.

As fears of a recession continue to rise, the nation's economy has replaced the Iraq War as the most important issue facing Americans today, the Fortune poll found.

It also said that two-third (65 per cent) of Americans believe the economic conditions in this country are getting worse.

There were significant differences along party lines with a majority of Republicans (55 per cent) saying the economy was only fair or poor, compared to 87 per cent of Democrats and 76 per cent of Independents.

Besides, eight in ten Americans (79 per cent) said that the US Government had not done enough to help workers who have lost their jobs to increased foreign competition.

"A majority of Americans would support the following proposed policies aimed at helping workers who have lost their jobs to foreign competition and outsourcing," it said.