Maruti launches premium sedan 'SX4' | business | Hindustan Times
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Maruti launches premium sedan 'SX4'

Maruti Udyog Ltd launches its premium sedan 'SX4' with two variants priced between Rs 6.18 lakh-6.89 lakh.

business Updated: May 07, 2007 18:06 IST

India's largest carmaker Maruti Udyog Ltd on Monday launched its premium sedan 'SX4' priced between Rs 6.18 lakh-6.89 lakh (ex-showroom Delhi).

The company has launched two variants of the car and it would provide additional features on the top-end variant, which would be priced at Rs 7.24 lakh.

The car would compete with popular models including Honda City and Hyundai Verna and Ford Fiesta.

"The company has already dispatched 1,500 units of the new car and would send out another lot of 500 units on Tuesday," MUL Chief Executive Officer and Managing Director Jagdish Khattar said in New Delhi.

He said with the dispatch of second lot SX4 would be present across the country.

Speaking on the company's profit margins, Khattar said: "We are not bothered about margins but about the quality."