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MusicDNA: MP3 has safe successor

A new way of experiencing music — billed as the most significant development in digital music since the invention of the MP3 — was unveiled at the biggest conference in the music industry calendar on Sunday.

business Updated: Jan 26, 2010 21:25 IST

A new way of experiencing music — billed as the most significant development in digital music since the invention of the MP3 — was unveiled at the biggest conference in the music industry calendar on Sunday.

MusicDNA, a digital music file, could help the embattled industry by encouraging music lovers to pay for the latest hits, according to developers.

The team that first worked on the MP3, which turned the music industry on its head, revealed what they hope will become its successor at the Midem industry conference in Cannes. MusicDNA files will not only contain music but bring together a range of artist information, from artwork and song lyrics to tour dates and Twitter feeds.

A fan buying a MusicDNA file of Florence and the Machine’s Lungs, for example, could watch — on their computer screen or music player — videos of recent performances, pore over artwork and sleeve notes, find out about concerts and buy a tour T-shirt, while following any blogs or tweets the musician might write.