Online aggregator of branded hotels OYO Rooms has expanded its presence in the north-east by offering more than 250 standardised rooms in Gangtok and Darjeeling.
“We have made significant investments to expand our presence in key tourist destinations in the north-east like Gangtok and Darjeeling. Our teams have worked very hard to deliver OYO’s level of standardisation of guest experience in the hotels...,” OYO Rooms founder and CEO Ritesh Agarwal said in a statement.
“The hospitality sector is still underdeveloped in the north-east and we are certain that the introduction of OYO’s standardised affordable stays will attract more tourists,” he added.
The company now offers more than 250 standardised rooms at rates as low as Rs 999 per night in Gangtok and Darjeeling for and premium rooms for Rs 2,500-4,000 per night.
OYO Rooms are available in popular tourist spots like Tiger Hills and Mall Road in Darjeeling, and Tsango Lake, MG Marg in Gangtok.
These hotels are situated in prime locations, and travellers can enjoy the scenic view of the Himalayan range, including the breathtaking snow-peaks of Kanchenjunga, straight from their rooms.
Speaking about the current business trends, Agarwal added: “We receive queries for north-east from across the country, but Darjeeling and Gangtok receive the highest number of queries from Kolkata (40%) followed by Gujarat, Maharashtra and Delhi (15% each).”
Kolkata accounts for 30% of the bookings in Darjeeling and Gangtok while Delhi contributes 12% bookings in the region, he said.
With growing penetration of smartphones, he said 65% of the bookings for these destinations are driven by our mobile app.