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Wipro devise technique to counter attrition

The IT giant is hiring raw talent from India's interiors to counter high attrition and competition, reports Yogesh Joshi.

business Updated: Apr 03, 2007 19:43 IST

Facing the stiff attrition due to the cut throat competition, the IT majors are now turning towards youths from the interior regions of India unlike big metropolitans like Mumbai, Pune or Banglore, to get more loyal employees coming from rural parts. One such step has been taken by IT giant Wipro technologies, which has, as a part of its experiment, gone to Chindwara in Madhya Pradesh to train students.




As a part of its four-months 'finishing school' program, the Wipro technologies is eyeing students who are either graduates or even passed the 12 th standard. "We will make these students coming from rural parts, eligible for the IT companies because we believe that we can get more loyalty from these students because they are more determined to prove themselves and are likely to add more value to the company", said Azim H Premji, Chairman, Wipro limited, on Tuesday.




Premji announced this after the inauguration of the company's additional 12,000 seats facility at the Phase II of Rajiv Gandhi IT park at Hinjwadi. He said that the company's Chindwara project is four month long "finishing school' program where students will be trained for some IT skills and also the English language "More such finishing schools will be implemented in Maharashtra also", added Premji. His response came after chief minister Vilasrao Deshmukh, who was present for the inauguration of additional facility, requested Premji to go in the interior areas besides Pune and Mumbai.




It's not just hiring candidates from the rural areas. Wipro has also taken steps in the direction of hiring science graduate instead of engineers. The company has hired 300 science graduates, who will undergo the training to acquire necessary IT skills. While involved in the training, these students will also get paid every month. The steps in the directions are taken in view of avoiding the frequent shifting of employees, especially the engineers, who often look for another job in the quest of earning more money.




Premji said that the company is also involved in two new initiatives to give emphasis on primary education. It will impart training to 120 teachers and students of 16 school from Maharashtra.