Taking in-car technology and connectivity to a new high, Ford India announced the introduction of "2014 Ford Figo" with a host of enhanced industry leading features, including the first-in-class Wi-Fi.
The 2014 Ford Figo will set new benchmarks in convenience and help keep customers connected to the world with its unique offering. Offered to customers as a special value pack, 2014 Ford Figo will include a Wi-Fi dongle, colour coordinated seat covers and LED interior lighting.
Adding to the overall appeal, the car will be available in a trendy new colour namely mars red. In order to enhance the value for money offering, Ford has also included driver side airbag and power adjust mirrors in the ZXi variant of the car. The base EXi version will now offer bluetooth connectivity, 2 din audio, USB, four speakers and a roof antenna as part of the standard offering.
"At Ford, we believe in democratisation of technology and have been driving consumer focused innovation across our product range. Ford Figo was the first car in its segment to introduce bluetooth connectivity and is setting a benchmark by offering internet connectivity on-the-go,"said Vinay Piparsania, executive director, marketing, sales and service, Ford India. "The 2014 Ford Figo will redefine smart and further strengthen its credentials as a reliable vehicle with an outstanding value-for-money proposition."