Chandigarh: A bowlful of health at your doorstep now

  • Manika Ahuja, Hindustan Times, Chandigarh
  • Updated: Jun 19, 2015 12:10 IST

Apart from the latest gadgets, trendiest clothes and the biggest bestseller, the tech-savvy shopper now has the option to buy fresh organic fruits and vegetables online instead of visiting crowded and unhygienic markets.

Such online stores claim that the concept has become a huge hit among tricity residents. Online store claims that it is the tricity’s first online fruits and vegetables store. The brains behind this initiative hail from Punjab Engineering College. The owners even offer special discounts to those who like their Facebook page and their products can be booked for delivery at your doorstep.

“Online portals offering organic products are a huge hit with people of the tricity. We launched the site on June 15. As of now we are dealing in organic groceries but will are planning to start dealing in organic fruits and vegetables in the near future,” adds co-founder of online portal,, Ritesh Garg, a chartered accountant who cofounded the site along with KS Mann and Sarvdeep Sandhu, who studied engineering.

Another such store www. guarantees fruits and vegetables with no pesticides used while cultivation.

“The response has been good. Residents believe in following a healthy lifestyle and prefer organic fruits and vegetables which are both ecofriendly and ensure good health. We have been receiving a large number of orders from Chandigarh, particularly from Sectors 8 and 18,” says Rohit Chawla, owner of Eatofresh.

Another portal accepts orders above `300 for free home delivery in the tricity. This online store advises prospective shoppers to buy online to ‘avoid visiting crowded fruit and vegetable markets, to save on petrol and above all to get organic stuff ’. This portal gets maximum orders for organic fruits and vegetables from Chandigarh and Mohali.

“People are becoming more conscious of health benefits of choosing organic vegetables and don’t mind shelling an extra buck for the same,” says its owner.

The price tag offered by one online store on Thursday offered organic bananas at Rs 29.75 for six pieces which is almost on a par with bananas that may have been ripened with chemicals. Similarly watermelon would cost Rs 29.50 for a piece weighing two kilos and vegetables such as cauliflower at Rs 24.90 for 500gm, cucumber at Rs 7.90 for 500gm and lady finger at Rs 14.75 for 500gm. The delivery schedule is the same day within four hours for express delivery and the next day for normal delivery and both have no extra charges.

For a quick check up, HT City spoke to Dr Madhu Chopra, who has her own clinic at Manimajra, says, “Indians have a habit of shopping daily, especially for fresh fruits and vegetables. So initially, I resisted buying these online but later tried and found out that their services were highly satisfactory.”

She says she decided to buy organic fruits and vegetables when the UT administration cracked down on those misusing calcium carbide for artificial ripening of fruits and on those using oxytocin injections for increasing the size of fruits and vegetables.

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