On Friday PU students were surprised to see a banner put up by a liquor company at the campus Student Centre saying participants in an upcoming music programme would be offered free booze of its popular brands in the event.
The banner had been installed to promote a 'musical night' scheduled on Sunday in which a number of Bollywood singers would also take part.
Following several complaints to PU officials, the 'free liquor' part on the banner was pasted with white paper in the afternoon. However, the banner remained in place throughout the day.
PU dean of students welfare Navdeep Goyal, who had given permission for the banner to be put up, claimed he was not aware of its content. "However when I did come to know about free liqour I immediately asked the firm that had booked the space for the banner to cover the part offering free liquor," he said.
Students attacked the PU adminisration's decision to allow a private firm to give publicity to its musical show with offers of booze. "It's a condemnable move. The university administration should take strict action against the company involved," said Harmanjot Singh, a Akhil Bharatiya Vidyarthi Parishad leader.
The event titled 'Bollyboom' will be held in Sector-17 on March 2 in which popular singers Sonu Nigam, Gippy Grewal and others are due to participate.