'Ram-de-Dance' campaign to lure cricket fans | cricket | Hindustan Times
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'Ram-de-Dance' campaign to lure cricket fans

cricket Updated: Apr 12, 2007 16:59 IST

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In a bid to attract more spectators to the remaining World Cup matches, the organisers have launched operation "Ram-de-Dance" and announced a ticket sale incentive.

Organiser Chris Dehring admitted that the World Cup officials should take the blame "for not communicating" as much as they could have with the public, particularly with what is permitted during the matches. <b1>

"Here in Antigua I have heard such incredible things like music not being played in the stands; musical instruments banned... which is really untrue because in Jamaica people were bringing musical instruments, there was loud music all over the place. It was a great party."

The organisers of the World Cup had earned negative publicity over ticket prices and tough guidelines for the spectators, which resulted in half-empty stadiums during the first-round matches and early Super Eight matches.

Operation "Ram-de-Dance" is a new campaign launched World Cup organisers "to fill stadiums" for the remaining 12 Super Eight matches in Grenada and Barbados, the semi-finals and the final.