Doordarshan fails to deliver on HD promise | delhi | Hindustan Times
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Doordarshan fails to deliver on HD promise

National broadcaster Prasar Bharati's promise to deliver a channel on high definition has fallen flat, with Doordarshan's sports channel now back on standard definition. While standard definition's picture quality is of analog television, high definition is of digital quality.

delhi Updated: Nov 02, 2010 00:09 IST
Chetan Chauhan

National broadcaster Prasar Bharati's promise to deliver a channel on high definition has fallen flat, with Doordarshan's sports channel now back on standard definition. While standard definition's picture quality is of analog television, high definition is of digital quality.

The Prasar Bharati corporation had spent over R300 crore to ensure that the Commonwealth Games were shown on high definition, a first for the national broadcaster. The entire production was outsourced to SISLive, a UK-based company, which has now been accused of tax evasion and outsourcing over 70% of the work to a Greater Kailash-based company, Zoom Communications. The contract was worth R246 crore.

DD built only two high definition studios — in Mumbai and Delhi — for sports anchors, during the Games.

"None of the DD personnel were trained to handle the high definition equipment," a government official said. "No such clause was inserted in the agreement with SISLive."

The DD outsourced the entire production work, with the engineers left with coordination work during the Games, government sources said. Prasar Bharati chief executive officer BS Lalli had termed the deal with SIS Live as clean and appropriate to broadcast the Games.

"It was as per international norms," Lalli said.