Afaqs!, a media industry publication, presented the News Innovation Awards 2010 on Friday to recognise best innovative practices in news business. The awards were given in partnership with Hindustan Times. The awards identify best practices in the media business that help increase profitability of the news business without compromising the principles of ethical journalism.
Mid Day won gold in the Print Big category for the use of QR Code, which allows a reader with a camera phone to seek information on a subject.
Hindustan shared the bronze in the Print Big category with Malayala Manorama. Hindustan also bagged the award for identifying the consumer need of learning English and offering a special page for readers.
NDTV Worldwide bagged gold in the Television Big category for Yoda — an innovative software that reduces technical complexity in multi-camera shoots and cuts costs.
Marathi daily Sakal won gold in Print Emerging category for Agrowon — a unique daily for farmers that takes into account the agro-climatic conditions.
The jury members included Pradeep Guha, managing director, Culture Company and consultant to 9X Entertainment; Sam Balsara, CMD, Madison World; Srikanth Srinivasamadhavan, head, media services division, South Asia; and Nitin, CEO, structured Private Equity.